We are very pleased to announce that today sees the launch of the new Girlguiding UK website.
Girlguiding UK is the UK's largest voluntary organisation for girls and young women and provides a unique, girl-only space where members feel comfortable just being themselves.
The project began with a period of consultation with Girlguiding UK volunteers to find ways to improve the website and how to organise the content to make things easier to find. 9web then came on board to help the web team organise the information architecture to ensure the new site structure catered for all external audiences and provided a collaborative space for over half a million adult members.
The design phase centred on developing the strengths of the offline brand identity for consumption online. Using strong focused messaging and engaging imagery we delivered a modern, audience-centric website that encourages participation and demonstrates the relevance of the organisation to the outside world.
Aimee Lingman, Digital Strategic Manager at Girlguiding UK said:
I was very impressed with how quickly 9web understood our organisation, our requirements and our diverse target audiences. This enabled them to create a clean, fresh and user focused design that fully complements our information architecture.
