Well-designed visual branding ensures recognition and consistency. Developing an online brand begins with careful research through unbiased eyes:
Once that information is gathered, it's time to think about what you are offering, and why that's different or exciting. In other words, your "story" and your "message".
These inputs give our design team the raw materials to embark on an iterative logo design process. This is illustrated in part by the graphic above and begins with the development and presentation of a comprehensive ideas board of logo sketches. Selected ideas are developed as graphic designs and worked up into further iterations before selection of the final logo.
